I remember when I strolled around Gangnam under the rain in the Summer of 2023. Looking at the billboards in "awe" and thinking "Wow! What a cool ads!" It made me have a new goal to get my work to be seen not only by Indonesians but also by people around the world. Finally, My works (and my team of course) got a chance to be displayed on a billboard in Gangnam. Spotify as the sponsor of The Indonesian Next Big Star became my very first ATL work, other than writing scripts, Freeze Frame, and VT built-in for the show.

Let me introduce you to Keluarga Bu Indi. A digital persona of Indomilk GoodMilk. Bu Indi is a mother of Mili and Domi, and a loving wife of Pak Indro. @indomilk_goodmilk (Instagram) is a digital diary of Bu Indi to share her thoughts and her activity as a mother who brings goodness to her family and friends. By using a persona to promote Indomilk GoodMilk. We're able to create a forum for Indonesian mothers to connect and support each other.

Trevo Indonesia is my first DVC. I created 3 digital videos for Trevo.

I got my very first job as a freelance writer in 2017 and I squeaked happily in my rented room in Jatinangor. I could now believe that I can get that opportunity to write for people. And It's about sustainable fashion industries. Which is a very interesting topic and also challenging for me. And now, I'm still accepting freelance work here and there, and here are some of the freelance works I've done.

These are some of Disney+ Hotstar Global Movies. Some of the work I've done are creating caption, social content, and translation work to promote the movies.

Monsters At Work is a brand new series of Disney+ Original. Based on the movie Monsters Inc. We created a fun activity on Twitter, Instagram Story, some localized content, and translated global content.

These are some local movies campaign that we promoted on Disney+ Hotstar Indonesia's social media account. As a copywriter, I am responsible to come up with production content with talents, social content, and writing production scripts.

Marvel Studios' Loki is one of the most anticipated series from Marvel Studios. To maintain the hype we created a social activity for the audience. We called it #TekaTekiLoki the audience needs to help the TVA’s & Loki to fix the broken timeline by solving some riddles. We also created some localized content to promote the series in order to make people more curious about the series.